The client is the distributor of Hush Puppies in Belgium. Hush Puppies is an American internationally marketed brand of contemporary, casual footwear for men, women and children.
Hush Puppies wanted to raise brand awareness amongst consumers in Belgium by promoting 5 humorous video ads.
We devised an elaborate performance marketing campaign with steep KPIs and carried out constant monitoring and optimization in order to reach as many potential buyers as possible.
The 5 videos were viewed over 1 million times in 3 months and received a huge amount of positive engagement. Furthermore, more and more people have visited the stores over the duration of the campaign.
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