The client

FIFPro is the worldwide representative organisation for all professional footballers; more than 65,000 players in total, male and female.

FIFPro is the exclusive collective voice of the world’s professional footballers and their goal is to defend their rights.

01. The Request

FIFPro has undertaken a global employment report to date of the labour conditions and experiences of professional footballers throughout the world.

Nearly 14,000 questionnaires completed by professional (and in some cases semi-professional) footballers in 54 different nations, in Africa, the Americas, and Europe.

The client wanted to communicate the shocking results of the survey and demonstrate a series of player stories.

02. Our Response

Due to the large amount of data and the global aspect of the report, we proposed the creation of an interactive map to be integrated on FIFPro.org’s main website as well as a downloadable report that the large amount of numerical data in the form of charts and graphs.

03. The results

Through this intuitive and user friendly map, users were able to access key figures per category of interest and share data on a global, regional and country level. Player cases were given special attention for the purpose of using storytelling as a way to sensitise the audience and key policy makers.